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PhotatoLast updated: May 5th, 2025
This Cookie Policy explains how Photato ("Photato", "we", "us", or "our") uses cookies and similar tracking technologies on www.photato.ai (the “Website”). It defines how cookies work, what types we use, the purposes for which we use them, and how you can control their use. This policy also addresses technologies such as web beacons and pixel tags, outlines the impact of clearing cookies, and details user rights under applicable data protection laws.
Cookies are small text files downloaded to your device when you access a website. They store technical and user-specific information such as login states, preferences, or tracking identifiers. Each time you revisit the Website, your browser sends these cookies back to the Website so it can recognize you and respond appropriately.
Session Cookies are temporary cookies that are deleted once you close your browser. These store your session ID and are essential for maintaining login and usage states during a single visit.
Persistent Cookies remain stored on your device for a defined period or until manually deleted. These are used to recognize returning users, store preferences, or apply long-term identifiers.
First-party Cookies are set by Photato.
Third-party Cookies are set by external domains integrated into the Website, such as analytics services or advertising networks.
These cookies are essential for the Website to function. They manage authentication, enforce security, and enable user session handling. Without these, the Website cannot deliver its core features. For example, these cookies ensure that you stay logged in while navigating between pages or accessing account-specific actions.
These cookies store user preferences and states across sessions to improve experience. They may remember your selected style filters, preferred language, or whether you've dismissed popups or notifications. Disabling these cookies may result in a degraded or less personalized experience.
We use performance cookies to monitor how the Website is used. These cookies collect anonymized information on pages visited, time spent, click behavior, and referring URLs. This data helps us optimize loading times, feature relevance, and interface clarity.
Photato uses Google Analytics for this purpose. Information collected includes your IP address, browser type, device identifier, visit duration, and navigation behavior. You can opt out using Google's tool: https://tools.google.com/dlpage/gaoptout
If enabled, these cookies track your browsing behavior to build a profile of your interests. This profile is used to deliver ads or content aligned with your preferences on Photato or other sites. These cookies may track activities such as page visits, feature usage, form submissions, or purchase behavior, tied to anonymized identifiers like your IP address.
At present, Photato does not use behavioral advertising cookies. If such use is introduced, explicit opt-in consent will be requested, and this policy will be updated.
In addition to cookies, we may use web beacons or pixel tags. These are invisible image elements embedded in emails or on the Website. They track actions such as email opens or page visits. For example, if you receive an onboarding email and click a link, a pixel may track the visit for feature performance or support follow-up. These technologies do not store any data on your device but allow analytics through server-side requests.
Strictly necessary and functional cookies are essential for the service and do not require your consent. Analytics and marketing cookies will only be activated with your explicit opt-in via the cookie banner.
You may modify or withdraw consent at any time through browser controls or system settings. Blocking cookies may affect functionality.
Browser-specific cookie management:
chrome://settings/content/cookiesabout:preferences#privacyedge://settings/content/cookiesYou may also configure your browser to prompt before accepting cookies or to block third-party cookies altogether.
If you clear your browser history, cache, or cookies, you may lose access to stored sessions, account preferences, or saved output. Any previously saved transformations or token states not downloaded may be lost. It is recommended to download or back up your data before clearing storage.
Photato is not liable for data lost due to user-side clearing actions, intentional or accidental.
Photato may use a common ID cookie (first-party) for purposes of browser fingerprinting and ad tracking compatibility, particularly on iOS/macOS. Users can disable this in their settings or opt-out cookie banner.
In compliance with EU General Data Protection Regulation (GDPR) and the ePrivacy Directive, all non-essential cookies are disabled by default for EU-based users until explicit consent is granted. Users may revisit or change consent settings at any time via the Website footer or [consent management tool link if available].
Photato reserves the right to update this Cookie Policy to reflect changes in regulatory requirements, tracking technologies, or Website structure. Revisions are binding from the date of publication. If legally required, we will prompt for renewed consent following substantial changes.
This Cookie Policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect your personal data.
For any questions or concerns regarding cookie usage, contact:
📧 support@photato.ai
📍 Bartola Kašića 7, 31000 Osijek, Croatia
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